A lot of advisors struggle with understanding how to calculate their return on investment on the marketing dollars they’re spending. What should you expect and what can you do to change the results?
This is an important aspect of the business for growth because knowing how to spend effectively will help maximize those returns. To help you get a better grasp on the numbers, we’re going to take you through our process and how we make calculations in this episode. We’ll share our expectations for marketing, how much we’re growing, and what we’re trying to bring on as far as assets.
We want this episode to give you a better sense of what others are doing but also help you create your own realistic expectations for ROI moving forward.
Featured Quote:
"As for the advisors out there that are doing dinner seminars or educational workshops or webinars, you need to write down your numbers, look at what you're spending, look at what your return on investment is, look at what the expectations need to be. And then don't keep jumping ship trying to find a silver bullet." - Mastermind Advisor Marketing
Here is some of what we’ll cover in this episode:
If you want to watch this episode, check out our YouTube channel for the video: https://www.youtube.com/@MasterMindAdvisor
Resources:
Mastermind Advisor Website: https://mastermindadvisor.com/